Acclaimed actor and producer Humayun Saeed has revealed the high emotional and financial stakes behind the creation of his latest romantic comedy, Love Guru. At a recent media event hosted by the Karachi Press Club, Saeed provided a rare glimpse into the complex realities of filmmaking in Pakistan’s current cinema landscape.

“The process is never easy,” Saeed remarked. “You’re battling high production costs, very few active cinema screens, and pricing structures that don’t reflect the average person’s budget.”

Despite his long-standing success in both television and film, Saeed admitted that he was overwhelmed with anxiety after the release of Love Guru. “I didn’t leave my house for a few days—I was that nervous,” he said with a smile. “It’s a lot of pressure, especially knowing how much is riding on the film’s performance.”

What makes Saeed’s approach stand out is not just his honesty, but his commitment to social inclusivity. If the film continues to perform well commercially, he has pledged to offer half-price tickets to underprivileged audiences—a first-of-its-kind move for a mainstream Pakistani production.

“Cinema is a shared experience, and I want to ensure that even those who can’t usually afford a ticket can enjoy it,” he added.

Saeed also spoke on broader systemic issues within the film industry, particularly the shortage of cinema screens across urban and rural Pakistan. He called for increased investment and support from stakeholders to create a more sustainable model for local filmmakers.

Industry analysts believe that Love Guru could not only be a box office hit but also a catalyst for change, pushing for a more inclusive and community-driven cinema culture—something Pakistani audiences have long waited for.