Artist

Kiran Shah’s “Pink Shoes and Jilbaab: Not Your Average Hijaab Guide” Releases Globally

Acclaimed artist and author Kiran Shah has published her inspiring book Pink Shoes and Jilbaab: Not Your Average Hijab Guide through Passionpreneur Publishing and the book would be available via major players in the global book distribution field. Pink Shoes and Jilbaab is a witty guide for young Muslim women who might be toying with…

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Artist

Ushna prioritizes the concept of mental health, especially as a celebrity in Pakistan

Ushna Shah is a renowned actor in the Pakistani media industry today. Known for being vocal about her stance on topics happening around the world; she isn’t afraid to hold back. On Iffat Omar’s show, ‘Say It All’, Ushna discusses everything ranging from mental health, being a celebrity, social media and the tribulations of acting.…

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Business

Kashan Hasan takes over as CEO of Reckitt Benckiser Pakistan Limited

Reckitt Benckiser (RB), a global leader in consumer health and hygiene, has appointed Kashan Hasan as the new Chief Executive Officer (CEO) for its Pakistan business. Kashan will be spearheading the health business with immediate effect. Kashan has been associated with RB for the last 12 years, serving in various successful leadership roles across the…

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Events

‘Hoga Saaf Pakistan’ launches “Safai Anthem”, envisions the rhythm of a Saaf Pakistan

To instill ownership amongst Pakistanis to keep themselves and their surroundings clean, ‘Hoga Saaf Pakistan’ (“HSP”), powered by Dettol, has launched a new Safai Anthem. The anthem envisions a Saaf Pakistan featuring all the HSP ‘Safai Champions’ which include Fahad Mustafa and Shaniera Akram as the prime champions, along with Waseem Badami and Iqrar ul…

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Events

Alkaram Studio Partnered Up with Nusrat Hidayatullah and KIA Get Fit Pakistan to Showcase Their Active Wear Collection

Alkaram Studio Partnered Up with Nusrat Hidayatullah and KIA Get Fit Pakistan to Showcase Their Active Wear Collection AlKaram Studio and MAK geared up to show their Active Wear Collection at KIA Get Fit Pakistan, on Sunday at Beach Luxury Hotel. Partnering up with Nusrat Hidayatullah, the event included the Animal Flow workout session by…

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Beauty

“Modesto” Marks the Launch of Pakistan’s first ever-Modest Fashion Line

The Karachi-based anchorperson and modest fashion influencer Asra Amir announced the launch of Pakistan’s first ever-modest clothing brand “Modesto”, in an event on Sunday, 17 November. Modesto will feature a curated selection of ready-to-wear pieces including dresses, tops, pants, suits, and scarves in a variety of colors and fabrics. Catering to the latest fashion trends,…

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